Reachbird magazine

Spotlight on blockchain, diversity and authenticity – more important than ever for influencer marketing

Munich, 15 December 2022 – What are the influencer marketing trends for 2023? For the fifth year in a row, the adesso subsidiary Reachbird…

Employees as brand ambassadors: Reachbird supports companies with its corporate influencer programme

Munich, 12 July 2022 – An increasing number of companies are turning to influencers for their marketing campaigns. However, there isn’t…

adesso subsidiary Reachbird makes influencer campaigns measurable

• Reachbird agency expands influencer platform to include new features • Even better measurement of the influence of advertising campaigns…

Digital content marketplaces are trending - How to generate revenue as a creator with high-quality content

Many content creators have managed to turn their hobby into a profession, or are at least working on it. By 2019, the “passion economy” has…

What should brands look for when choosing influencers

Influencer marketing has become one of the most powerful forms of marketing for businesses in recent years, because influencers are highly…

Reachbird becomes part of adesso SE

We are pleased to announce that Reachbird has been acquired by adesso SE. This is the beginning of a new chapter and we are pleased that…