Articles tagged with influencer relationship management

by Julian

November 16, 2018

How to successfully analyze influencer marketing on Instagram

According to a study by Nielsen (2012) more than 90% of consumers trust in peer-recommendations, whereas only 30% trust in traditional…

by Julian

September 1, 2018

IRM – Influencer Relationship Management

General Introduction to IRM Influencer relationship management is a strategy for managing influencer interactions, and it is inspired by…

by Julian

August 16, 2018

6 tips on how to write an influencer briefing

A proper influencer briefing needs to have all the information and content that is relevant to the influencer and can help him or her get an…