Reachbird magazine
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by Philipp Martin
July 5, 2021
Reachbird becomes part of adesso SE
We are pleased to announce that Reachbird has been acquired by adesso SE. This is the beginning of a new chapter and we are pleased that…
by Nicole
January 27, 2021
The most important TikTok KPIs
TikTok has become one of the most relevant social media channels in a very short time. For Gen Z in particular, a TikTok account is a…
by Annabelle
January 26, 2021
The most important Pinterest KPIs
Metrics play an important role in figuring out what content users find engaging on Pinterest and how Pinterest campaigns perform with…
by Annabelle
January 19, 2021
The 10 most important Blog KPIs
This article first defines the difference between the two terms blogger and influencer and then goes into the top 10 KPIs for measuring the…
by Annabelle
December 7, 2020
The most important YouTube KPIs
YouTube is the second most used search engine in the world after Google. The likelihood that your customers use YouTube is very high. Most…
by Maren
October 27, 2020
Brand Personality - Brand Influencer Fit
To stand out in the “product jungle” today, you have to offer consumers more than just quality and performance. Behind every brand there is…
by Marco Erler, Lausen Rechtsanwälte
July 8, 2020
The labeling of the Influencer post as advertising in social media offers
In search of a consitent line of the german courts The case law on the question of mandatory labeling in the case of influencer posts in…
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