Reachbird magazine

Learn more about the latest trends and best practices in our influencer marketing blog!

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by Philipp Martin

July 5, 2021

Reachbird becomes part of adesso SE

We are pleased to announce that Reachbird has been acquired by adesso SE. This is the beginning of a new chapter and we are pleased that…

by Nicole

January 27, 2021

The most important TikTok KPIs

TikTok has become one of the most relevant social media channels in a very short time. For Gen Z in particular, a TikTok account is a…

by Annabelle

January 26, 2021

The most important Pinterest KPIs

Metrics play an important role in figuring out what content users find engaging on Pinterest and how Pinterest campaigns perform with…

by Annabelle

January 19, 2021

The 10 most important Blog KPIs

This article first defines the difference between the two terms blogger and influencer and then goes into the top 10 KPIs for measuring the…

by Annabelle

December 7, 2020

The most important YouTube KPIs

YouTube is the second most used search engine in the world after Google. The likelihood that your customers use YouTube is very high. Most…

by Maren

October 27, 2020

Brand Personality - Brand Influencer Fit

To stand out in the “product jungle” today, you have to offer consumers more than just quality and performance. Behind every brand there is…

by Marco Erler, Lausen Rechtsanwälte

July 8, 2020

The labeling of the Influencer post as advertising in social media offers

In search of a consitent line of the german courts The case law on the question of mandatory labeling in the case of influencer posts in…