CaseFeldschlösschen
Refreshingly different staging
As Switzerland's leading brewery, Feldschlösschen focuses on innovation, diversity and brand building with vision. Together, we developed creative activations – from non-alcoholic refreshments to premium lifestyle products – and put them in the spotlight where they would be noticed: right at the heart of the target group's digital everyday life.
Peach 0,0%#InsiderNews
More than just alcohol-free
Whether in everyday life or when playing sports, alcohol-free beers are true all-rounders. Under the motto ‘Taste & Variety,’ we put the product innovation Feldschlösschen Peach 0.0% in the spotlight. In collaboration with 20 Minuten, we created an eye-catching themed flight focusing on moments of enjoyment and active lifestyles.
1664 Blanc x PKZFashion meets premium beer
Fashion Show Launch Event
To mark the launch of 1664 Blanc in German-speaking Switzerland, the premium character of the brand was stylishly showcased with an exclusive fashion show in collaboration with PKZ. Influencers accompanied the event from the invitation stage right through to the afterglow, ensuring visibility on Instagram and other social media platforms.
